Marketing strategy, branding, ethical marketing, niche positioning, and business growth guides for therapists and small business owners in the UK.
Digital Marketing Resources and Tools Digital marketing will play a massive role in your marketing strategy as more people use the internet, making this an effective method to reach out
Top Productivity Tools When you’re working from home it’s easy to get distracted which will only add to your every-growing list of things to complete during the week. But fear
In 2015 the United Nations developed The 2030 Agenda for Sustainable Development that sets out a plan ‘for peace and prosperity for people and the planet, now and into the
We are lucky to have worked with the amazing Cara, the founder of Pukka Pilates. Here’s how we worked with her and the top tips to making the most of
When starting a new business marketing is extremely important in order to get your business out there and recognised, particularly if you are operating in a competitive industry. Your marketing
Posting regular blogs or articles is a great way to engage with potential customers and make your business more visible. This type of content isn’t just for the ‘Blog’ section
The Benefits of Short Courses for Entrepreneurs As an entrepreneur it’s important to keep on track in the digital world and to continue your professional development, enabling you to learn
What is Brand Personality? Brand personality are the attributes associated with a brand that give the brand a human-like function. By giving your brand human characteristics, it builds a connection
When you own a business it’s important to distinguish your personal brand and your brand personality as it’s easy to get confused between the two terms. Personal brand: This is
What is Brand Storytelling Brand storytelling is a way of connecting your business to your customers by letting them know what your brand stands for and the values that you
Elements of a Successful Brand: What Makes a Brand What Makes Up the Elements of a Successful Brand? To build a successful brand that are a number of elements you
How to Build Your Own Brand Building a strong brand is essential for any business regardless of its size. Branding is what allows you to help your business differentiate itself
High streets up and down the country are experiencing drastic changes due to changes in shopping habits and as a result of the pandemic. That is why it is more
Get Visible with Out of Home Advertising Out of home advertising is visual advertising found outside of the home and includes billboards, indoor and outdoor signs, ads on street furniture
Around 85% of UK star-ups fail within their first 3 years. Resulting from financial struggles, resource limitations and frequently from a lack of insight and analysis into their market. The
