AI SEO for small and growing businesses

When people search for what you do, they should find you, not your competitors. My fixed-price AI SEO services help small businesses across the UK get found on Google and in AI search like ChatGPT, bring in more visitors, and turn them into enquiries.

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18 years in marketing, nine running my own business, and more than 300 small businesses helped, from Ealing and West London to right across the UK. No jargon, no long contracts.

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Theo Ruby

https://theoruby.com

Website & Digital Marketing Consultant London | Theo Ruby

Hire a Digital Marketing Consultant to create a digital marketing strategy for your website, seo and marketing activities to grow your business online

An example of a local search result.

What AI search changes

ChatGPT, Perplexity, and Google’s AI Overviews answer the question instead of listing ten links, and they cite only a handful of sources. About 30% of UK searches now show an AI Overview, and more than half of UK adults (53%) say they see these summaries often (Ofcom, Online Nation 2025).

Being one of that handful of sources is the job. AI tools favour businesses with clear, trustworthy websites, the same details everywhere online, genuine reviews, and content worth quoting.

AI SEO (you’ll also see it called LLM SEO or GEO) is the work of making your site readable, consistent, and citable for those tools, as well as for Google. This site is my own test bed: every check below runs on theoruby.com first.

Why isn’t my website bringing in customers?

Most small business websites look fine but sit quietly on page three of Google. That means the people searching for your services right now are finding someone else.

The good news is that most of the problems holding a site back are fixable, and fixing them is what search engine optimisation (SEO) is for. Once they’re sorted, you start showing up for the searches that matter, and the enquiries follow.

That’s where AI SEO comes in. I use the latest AI-powered SEO tools to check your site in far more depth, and far faster, than before, and I get your business ready to be recommended by AI search. Every finding is checked by me, and you get the results in plain English, not a pile of technical reports.

How I check it

Does ChatGPT recommend you?

I ask ChatGPT, Perplexity and Google’s AI mode the questions your customers ask, and record who they name. That is your starting point.

Can AI tools read your site?

I check that the AI crawlers can reach every page, that nothing important loads only through scripts, and that the site has an llms.txt file and clean structured data.

Do your facts match everywhere?

Name, address, phone, prices and claims checked across your site, your Google Business Profile and the directories. Conflicts are what AI tools trip over.

Is there anything worth citing?

Pages that answer a question directly in the first 60 words, with evidence, get quoted. I rewrite the ones that don’t.

What’s included in my small business SEO packages

A full website SEO audit

I check every page of your site and tell you what’s working, what’s holding you back, and what to fix first.

Technical SEO, so Google finds every page

I make sure Google can find and understand every page, so none of your services are hiding.

A faster website on mobile

Most people search on their phone. A faster site keeps them there and gets you more enquiries.

Trust that wins customers

Your reviews, experience and contact details, shown clearly so visitors feel confident getting in touch.

Local SEO and Google Business Profile

Your Google Business Profile and local listings set up properly, so nearby customers find you in “near me” searches and on Google Maps.

AI search optimisation

More people now ask ChatGPT and Google’s AI Overviews for recommendations. I make your site easier for them to find, trust and mention.

Keyword research

I find the words your customers actually type into Google and make sure your pages use them.

Competitor analysis

See what your local competitors are doing better on Google, and how to overtake them.

Pages that turn visitors into enquiries

Clear next steps on every page, so more visitors call, email or book.

SEO content ideas

Blog and page ideas based on what your customers are searching for, so your time isn’t wasted.

Keyword tracking and monthly reports

Track where you rank on Google month by month, with a simple report showing what’s improved.

Protected after updates

I keep an eye on your site after updates, so problems get fixed before they cost you customers.

Affordable, fixed-price SEO packages

Not sure which to pick? Get Found is a great start if you want the basics fixed quickly. Beat Your Competitors is for businesses ready to overtake local competitors. Grow and Track is for businesses that want to grow and see the results month after month. There’s no monthly contract unless you choose tracking. You can also compare these with every other service on the services and prices page.

AI SEO

Get found

£495

one-off

or £49.50 x 10 months, interest free

Around 2 weeks · Up to 10 pages (£50 per extra page)

For small businesses that want the basics sorted so Google can find them.

Full website health check

The basics fixed for you: page titles, Google descriptions, headings and images

Your site made easier for Google to find

Quick speed wins on mobile

Google Business Profile check with recommendations

Your before and after score, so you can see the difference

A plain-English report with your next steps

Choose Get Found ➜

Beat your competitors

£895

one-off

or £89.50 x 10 months, interest free

3 to 4 weeks · Up to 15 pages (£50 per extra page)

For businesses ready to win more of the local customers searching for them.

Everything in Get Found, plus:

Research into the words your customers use to find businesses like yours

Each page matched to the right search terms

A comparison with three local competitors, showing how to overtake them

Local listings and Google Business Profile optimised

Your site set up to be found in AI search, like ChatGPT and Google’s AI answers

Trust signals added: reviews, experience and contact details

A Google Search Console review showing which searches already bring you visitors

Three blog or page ideas with outlines

A 30-minute call to walk you through it

Choose Beat Your Competitors ➜

AI SEO

Grow and track

£1,495

one-off

or £149.50 x 10 months, interest free

4 to 6 weeks · Up to 25 pages (£50 per extra page) · 3 months of tracking included

For businesses that want a full plan and to see their progress on Google over time.

Everything in Beat Your Competitors, plus:

In-depth research across all your services and the areas you cover

A 12-week action plan, step by step

Keyword tracking: see where you rank for your most important searches, updated every week

A monthly progress report in plain English

A check after every update, so nothing breaks your rankings

A look at who links to your competitors, and where you could get listed too

Six content ideas with outlines, planned around what your customers search for

A 60-minute walkthrough call, plus a check-in call at the end of month three

After three months, tracking and reporting continue at £99 a month. Cancel at any time.

Choose Grow and Track ➜

See all prices

Add what you need

Add-on

What you get

Price

Google Search Console review

See which searches already bring people to your site, and which pages Google is missing. Included in Beat Your Competitors and Grow and Track.

£75

One-to-one walkthrough

A 60-minute Zoom call going through your results page by page, with a recording and written action list. Included in Grow and Track.

£150

Monthly tracking

Keep an eye on your Google rankings with a simple monthly report. For Get Found and Beat Your Competitors.

£99 a month

Extra pages

Each page over your package limit.

£50 a page

Pay upfront, or spread the cost over 10 months, interest free.

Simple from start to finish

Schedule a free call

We talk about your business, your customers and what you want more of.

I check your site

You get a clear picture of what’s working and what’s holding you back.

I fix it

The changes are made for you. Anything that changes your wording is sent to you for approval first.

You see the difference

A before and after score and plain-English next steps, with tracking over time on Grow and Track.

Real SEO results for real businesses

1.8x

more enquiries for St Albans Therapy

more website visitors for Kjell Folkvord, over six months

more website visitors for Zoe Angle, over 18 months

         Posted on Google  
   
   Chris Browne 
 
 
 
 Trustindex verifies that the original source of the review is Google.  Theo provided me with extremely helpful information on how to develop a marketing strategy. Theo is polite and professional. He spoke in a way that made it easy to understand without using lots of technical jargon. Theo gave me many useful business tips which I feel will help me to grow my business.
  
 
 
      Posted on Google  
   
   David Ginn 
 
 
 
 Trustindex verifies that the original source of the review is Google.  Theo has been very easy to work with and was incredibly patient at dealing with my indecision. He is responsive, helpful, approachable and collaborative. I fully recommend Theo for developing a website and expect to use him further for future projects.
  
 
 
      Posted on Google  
   
   Victoria Mendrzyk 
 
 
 
 Trustindex verifies that the original source of the review is Google.  Theo has helped me so much with my website and my presence online. To have my website well referenced on Google and with good advice such as Call to Action button which I am going to implement now. Also very professional, efficient, transparant and courteous.
  
 
 
      Posted on Google  
   
   andrea michele colapinto 
 
 
 
 Trustindex verifies that the original source of the review is Google.  Great service, Theo's expert SEO advice and practical guidance for improving site structure and content clarity were delivered with professionalism and precision. Clear communication and thoughtful insights. Defintely recommended!
  
 
 
      Posted on Google  
   
   Lucinda Rush 
 
 
 
 Trustindex verifies that the original source of the review is Google.  ⭐️⭐️⭐️⭐️⭐️
Working with Theo has been an incredible experience from start to finish.

As a life coach and therapist, my work is rooted in connection, trust, and alignment—and Theo brought exactly that to the process of building my website. He truly listened to the heart of my business and translated it into a digital space that feels authentic, clean, and empowering.

From setting up my website and hosting to configuring my email accounts, Theo handled everything with clarity, patience, and professionalism. Nothing was ever too much trouble—he made tech feel accessible and even enjoyable!

I now have a beautiful, functional website that truly reflects my brand and values. I’m so proud of it and so grateful for Theo’s creative input, technical expertise, and genuine support.

If you’re a small business owner looking for someone who gets your vision and has the skills to bring it to life, I wholeheartedly recommend Theo and The Business Beanstalk.

Thank you, Theo—I’m so happy with the result!

— Lucinda Rush
Feel Free Life Coaching
  
 
 
      Posted on Google  
   
   Kathleen Mitra 
 
 
 
 Trustindex verifies that the original source of the review is Google.  Theo provided some really great advice for Chiswick Flower Market marketing.  He is very organised, quick, efficient and very helpful.  A pleasure to work with.
  
 
 
      Posted on Google  
   
   Tejas Kotecha 
 
 
 
 Trustindex verifies that the original source of the review is Google.  I decided to use Theo to build my new website having used him for some SEO work in the past. After a long corporate career I needed a look and feel of something professional that would sell my services. I was delighted with the outcome. Theo treated the website like it was his own and refined and improved consistently while also asking for my views to ensure authenticity and to end up with something I had in my vision. All with a quick turnaround. I’ve had lots of colleagues mention how great the site looks. I would heartily recommend his professionalism, dedication, incredible hard work and for putting the customer at the heart of his service. I look forward to working with him again soon.
  
 
 
      Posted on Google  
   
   Laurie Hole 
 
 
 
 Trustindex verifies that the original source of the review is Google.  Theo has been an absolute pleasure to work with - he's turned a complicated task I've been avoiding for years, into something I'm excited to see the results for. Theo works with you collaboratively to ensure your SEO matches the service you're offering and attracts the right audience to your website. I would highly recommend and won't hesitate to use Theo's services again in the future.
  
 
 
      Posted on Google  
   
   kinga molitorisz 
 
 
 
 Trustindex verifies that the original source of the review is Google.  Very professional service. Theo worked on the makeover of my website. It looks great. Thank you!
  
 
 
      Posted on Google  
   
   Nicola Dove 
 
 
 
 Trustindex verifies that the original source of the review is Google.  Theo is great to work with….helpful and very invested. He’s incredibly knowledgeable about SEO and how to improve your website’s visibility. Highly recommend his services.
  
 
 
  
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Small business SEO questions

What is AI SEO?

AI SEO means two things. I use AI-powered tools to check your site faster and in more depth than a person could by hand, and I make your site easier for AI search tools like ChatGPT and Google’s AI Overviews to find and recommend. Every finding is checked by me.

How much does SEO cost for a small business?

My SEO packages are fixed price: Get Found is £495, Beat Your Competitors £895 and Grow and Track £1,495, with monthly tracking from £99 if you want it. You can pay upfront or spread the cost over 10 months, interest free.

How do I get my business recommended by ChatGPT?

Nobody can promise it, but you can see what these tools rely on and work on that. In October 2026 I asked ChatGPT to recommend an SEO consultant in Ealing, and it named me first. Its sources weren’t my website but Ealing Business and Chiswick Business, the two local directories I run.

When I asked it for a web designer in Ealing, it listed businesses from Google Maps, a Yell page, and one agency’s Ealing page, and didn’t name me. That’s the pattern: AI tools recommend businesses with the right Google Maps category and good reviews, listings in trusted directories, and pages that answer the question directly. The answers change from week to week, so I check them before and after the work.

How soon will I see results?

Quick fixes can show up within a few weeks, but SEO builds over time. Most businesses see steady growth over three to six months. Grow and Track includes tracking, so you can watch it happen.

Can you guarantee I’ll be number one on Google?

No, and be wary of anyone who does. Google decides the rankings. What I can promise is that your site will be in the best possible shape to climb them, and you’ll see exactly what was done.

Do I need to write anything?

No. I make the changes for you. If a change affects how your business is described, I’ll send it to you to approve first, so it always sounds like you.

Which package is right for me?

If you just want the basics fixed, start with Get Found. If you have local competitors you want to overtake, choose Beat Your Competitors. If you want a full plan and monthly tracking, go for Grow and Track. Not sure? Book a free call and I’ll tell you honestly.

Do I need an AI SEO agency?

Not necessarily. An agency gives you a team and account managers, while I do the work myself and check every finding. For most small businesses, a fixed-price package covers what matters, without a monthly retainer.

My website isn’t on WordPress. Can you still help?

Yes. You’ll get the full check and report on any website. For Wix, Squarespace and other platforms, I’ll quote separately for making the changes.

Do you only work with businesses in London?

No. I’m based in Ealing, West London, and work with small businesses all over the UK by Zoom.

What happens after my package ends?

You keep everything. You can add monthly tracking, move up a package, or just come back when you need me.

Theo Ruby, website and SEO consultant for therapists

Who you’ll be working with

I’m Theo Ruby. I have a BBA in Business Administration and Marketing from the University of Kent, I’ve worked in marketing since 2008, and I started my own business in 2017. Since then I’ve helped more than 300 small businesses, therapists, and consultants through website builds, SEO projects, hosting and care, training, and my local business networks. The 130+ websites I’ve built or rebuilt are in my portfolio.

I’ve spoken about SEO for Hammersmith Business Connects, Portobello Business Centre, Counsellors’ Staffroom, Hypno-CBT College, and Grow Your Private Practice. I’m a member of West London Chambers of Commerce, fully insured, and registered with the ICO (ZB052000), and I still check every piece of work myself.

Ready to get more customers from Google?

Schedule a free call, or ask for a free SEO check of your website. We’ll look at where your site is now and what would make the biggest difference.

Schedule a Free Call Get a free SEO check

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