Blogging for therapists: why you don’t need to post every week
Most therapists I speak with believe the same thing about blogging. To get found on Google, you need to publish a fresh post every week, forever. It is the single biggest reason good therapists quietly give up before blogging ever works for them.
How Diane Hassall manages her own WordPress website
Diane Hassall built Your Time to Talk from a team of five therapists into a practice of nearly 40 associates across 10 locations. She’s done it while managing her own […]
Spotlight Session: AI and it’s impact on Marketing for Small Business
I sat down with Tejas at No Stairway Creative in Chiswick and we covered a lot of ground in fifteen minutes: why “websites are dead” is wrong, what E-E-A-T actually stands for, how I use AI in my own work without letting it write my clients’ content for them, and why a network of twenty small businesses has been worth more to my business than any ad spend.
How to Build a Professional Therapy Website That Actually Gets Clients – Copy
A complete guide to creating an online presence that attracts your ideal clients—without the tech overwhelm Reading time: 12 minutesLast updated: January 2025Perfect for: Hypnotherapists, counsellors, and therapists starting or […]
Should You Let AI Crawl Your Therapy Website? How to Block or Allow AI Bots on WordPress
A practical guide to help therapists decide whether to block AI bots, plus step-by-step instructions for robots.txt and Cloudflare. This is one of the questions I’m getting asked more than […]
EEAT for Therapists: A Practical Guide to Google’s Content Quality Framework
Why EEAT (Google’s Content Quality Framework) for therapists matters more than almost any other industry, and what you can actually do about it today. If you’ve heard the terms E-E-A-T […]
How to Build a Professional Therapy Website That Actually Gets Clients
A complete guide to creating an online presence that attracts your ideal clients, without the tech overwhelm Reading time: 12 minutesLast updated: January 2025Perfect for: Hypnotherapists, counsellors, and therapists starting […]
Boost Your Website: 5 Smart Tools for Growth
Most small business websites sit there quietly, looking nice but not doing much to grow the business. Your site should be more than an online brochure — it can bring […]
How to Use AI in Your Small Business: 5 Ways It Can Help and 3 Things to Avoid
How to Use AI in Your Small Business: 5 Ways It Can Help and 3 Things to Avoid AI is no longer just a buzzword. It has become a practical […]
How to Do SEO for AI Search (Keeping Your Website Fresh)
How to Do SEO for AI Search AI is changing the way people search online. Tools like ChatGPT, Google’s AI features, Bing AI, and voice assistants mean that people may […]
The CLEAR Framework for Impactful Business Networking
The CLEAR Framework for Impactful Business Networking Why CLEAR? Networking shouldn’t feel like speed-dating or hard selling. CLEAR gives you a five-step structure that keeps conversations natural, purposeful and mutually […]
8 Years in Business
8 reasons why being a small business owner in 2025 is the best decision I’ve ever made! It’s been 8 incredible years since I launched my business in 2017, and […]
Optimising Your Business Website: A Simple Guide for Small Businesses in Hammersmith and Fulham
Appearing on the first page of Google is one of the best ways for small businesses to attract new customers online. Here’s a step-by-step guide covering the essentials like keyword research, backlinks, Google Business, local SEO, and a bit more.
Marketing on a Budget: Strategies to Boost Your Website Traffic Without Breaking the Bank
Appearing on the first page of Google is one of the best ways for small businesses to attract new customers online. Here’s a step-by-step guide covering the essentials like keyword research, backlinks, Google Business, local SEO, and a bit more.
Essential Steps to Future-Proof Your Small Business
Essential Steps to Future-Proof Your Small Business In an economy that never sits still, being able to future-proof your small business is less about knowing the future and more about […]